Good web design Techniques to follow in 2020

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Good web design techniques are crucial for the commercial success of websites. It is the design aspect that provides the first impression and a user will make a judgment about website credibility in the first 10 seconds. If his first impressions are good, he will remain at the site and if it is bad, he will exit the site. The best web design technique for 2017 would then be ones that will follow the changing technology trends and cater to the needs of the user. We give below a few of the design trends that are likely to attain prominence in the coming year. Reducing the number of menu options There is a perception gaining ground that that the main menu navigation should be reduced to the minimum: from the current average 6- 8 options to 3- 4 .The year 2016 witnessed many websites redesigned with reduced primary navigation options and this trend is likely to continue for 2017. Surveys reveal that fewer choices will guide the user more easily, to what they are looking for Doing away with Hamburger Menu The hamburger menu is a symbol consisting of three parallel horizontal lines used in graphical user interfaces and displayed in the top right or top left of the user interface. It hides site navigation on smaller screens, showing it only when users click the icon .Many users have found the hamburger menu buttons confusing and do not recognize the symbol. Users want navigation menu displayed clearly and do not understand the hamburger symbol. The year 2017 may see sites doing away with the hamburger menu button. Video It is said that a picture can tell a thousand words and videos can be used to enhance our designs and provide better user experience . A homepage background video can introduce a product or service within seconds. HTML 5 makes it much easier for us to develop ways to display our videos and other animated visual footage in our websites. With the advent of YouTube anybody and everybody could create video and share it to whomever they liked. Use of videos are going to be more common in the coming year. Increased Use of Animations & GIFs Animations are increasingly being used on websites as they are often a great way to show how something works or how to do something etc. It is expected that animations will become more prevalent in 2017 as more content types are shared and animation helps communicate things easier and quicker than text or videos Material Design Material design is a design language developed by Google in 2014 that makes more liberal use of grid based layouts, responsive animations and transitions etc. It is a comprehensive guide for visual, motion and interaction design across platforms and devices. The aim is to conceive a unified experience across platforms and device sizes and is all about delivering a better user experience. We are likely to witness in 2017 a trend where more and more web designers will follow Google’s lead Increased use of white space White space, also referred to as negative space, is the portion of a page left unmarked, denoting empty space. In web design terms, it is the space between graphics, columns, images, text, margins and other elements and offers breathing time for the eye. White space separates unrelated elements in a design and is the most obvious way to make things stand out like the Call to Action (CTA) As the use of white space facilitates a better UX, its increased use is expected to gain ascendancy in 2017.

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