Things to Consider While Developing Your Mobile App

Demand for mobile apps is surging as never before from both individuals and businesses alike. According to comScore’s 2015 U.S. mobile app report, mobile accounts for 62 percent of all digital media time spent by consumers while mobile apps by themselves represent 54 percent. A surprising finding, however, is that while a few apps get massive adoption – 26% are used daily, a good number are also dropped after only a few uses. Demand for apps is likely to witness further growth over the years among both individuals and businesses alike. Great care and attention then is to be applied while developing a mobile app as your mobile app could be the driver that could help you grow your business. We go through certain best practices that every mobile app developer should take in to consideration while developing a successful mobile app. Keep it Simple Keep your app simple and avoid cramming your app with functionalitiesIf the user is made to navigate from page to page for information, he would find it confusing and irritating. A user should be able to navigate through the app in the most user friendly and pleasant manner. Develop App with Your Target User in Mind Before embarking on the app development process, get to know who your target user is and develop it specifically for him. Think about what the end user of the app will gain by using your app. Your app should satisfy the needs of your target customer. Aesthetically Appealing & Attractive Your apps should be aesthetically appealing and attractive to the user. Colors, fonts, icons etc – these are all matters that could play crucial role to the success of your site. If users see blurry photos or words, they might assume that your product is a plagiarized one and is of inferior nature. In addition, use universally recognized icons, including ones that link to your website, contact info, or social media pages. Your App Should Run on various Platforms Make sure that your app should run successfully on multiple platforms and digital devices. If your app does not work successfully on the type of device used by the user, they are likely to discard it. Your apps should therefore be programmed to work on multiple platforms and digital devices. Be Transparent With Your Privacy Policy Be transparent with your privacy policy and inform your users what all information is being collected and the specific reasons why such information is being collected. Test Your App Thoroughly Prior to Release Always test your app for any unseen errors prior to its release. Make sure that all functionalities of the app are working to perfection and the testing should be done on different devices and on different platforms to ensure that users get an app that is visually appealing, user friendly and technically perfect. Provide for a Feedback & Act Upon Provide your users with a feedback system that will help you gather opinion about the app’s system functionalities from existing users. The opinions expressed in such feedbacks can be trusted for acting upon. Use these feedbacks to rectify any errors and make changes and improvements where needed. Incorporate Encryption Features for Added security Employ encryption features to keep all data in the app secure from outsiders. Each operating system is different and the security needs to be built in each app accordingly. If the app deals with sensitive data make sure it has additional authentication features that will provide added layer of security.

               

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